Home Care Conferences

2012 Private Duty Home Care Leadership Summit & Exposition

I hope you had a wonderful Thanksgiving with friends and family. As we begin to look toward the end of 2011, the Private Duty Homecare Association (PDHCA) wants to make sure that the 2012 Private Duty Home Care Leadership Summit & Exposition is on your radar. Scheduled for January 23-25, 2012 in Las Vegas, NV, this year’s program is focused on solid operational, sales, and marketing content with immediate takeaways for private duty agencies

PDHCA is hosting a great lineup of expert speakers, and you will certainly profit from three intense days, packed with innovative and easy-to-implement ideas. Learn how you and your staff can provide better service and be more productive every day while keeping ahead of the competition.

Why Attend this Meeting?

  • There will be something for everyone—from new agencies to well-established, multi-office operations
  • Earn continuing education credits in nursing and social work
  • Build relationships & network with industry vendors and peers
  • Benefit from an interactive Home Care Software Speed Dating session, plus Software User Groups
  • For the first time, PDHCA is offering a pre-conference intensive on operations & systems, and a post-conference intensive on selling for experienced sales and marketing personnel

Type of Education Offered?

  • A surprise keynote speaker to motivate and move attendees
  • A panel of referral sources giving attendees an inside look as to why they would refer
  • Educational sessions on effective operations, marketing, and human resource
  • Peer-to-peer learning at Birds-of-a-Feather roundtable discussions guided by industry leaders

To register or for more information on the conference, please visit  http://www.nahc.org/Meetings/PD/12/. Be sure to mark your calendar. Viva Las Vegas!

 

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Home Care Alliance of Massachusetts

Hello, Worcester! My travels have now brought me to the Home Care Alliance of Massachusetts’ Private Care Conference. To follow up on my presentation at the 2009 conference, I will be sharing the latest cutting-edge Internet marketing media applications for managing and growing a private care business. Presenting “Marketing for the Future Now: Going Mobile, Web-Enabled, Social Networking,” tomorrow’s discussion will cover usage statistics, characteristics, various platforms and the overall process of using online inbound marketing as an integrated component of a successful marketing strategy. I’ll demonstrate these strategies to ignite agency growth and identify the best methods for marketing communication efforts.

My experience spans nearly all aspects of the home care industry—from owning and operating a home care agency to serving on national boards and influencing political leaders on home care issues. Today, I’ve assumed the role of home care marketing expert and provide counsel to national organizations and businesses on aging and care issues as well as strategic marketing for products aimed at those targets. I’m also armed with strategic knowledge of the latest developments in mobile technology and social media, a new frontier for leaders in home care—so I aim to introduce a fresh marketing perspective that is relevant to audiences today.

More details about the Private Care Conference can be found here. Have questions about marketing your own home care agency? I would love the opportunity to strategize your marketing needs.

Submit your Proposal for PDHCA 7th Annual Leadership Conference

Just a friendly reminder that the official call for proposals is going on now at the National Association for Home Care & Hospice website for the Private Duty Homecare Association’s annual leadership conference to be held in Las Vegas at the Bellagio, January 23-25, 2012. The theme for this year’s conference is “Activity Enhanced Home Care,” and how to provide best in class products, services and training for staff to help engage those who are receiving in-home care. Also welcome are management and operational ideas to make activities and engagement a goal for in-home care, coordinating with NAHC’s five equities: intellectual equity, financial equity, physical equity, psychological equity and spiritual equity.

Let PDHCA know how you fit into this leadership conference as a presenter, or send me some ideas about ways that home care is working to engage clients and patients so their aging in place experience is not a lonely, isolated one without activity.

Thank you for your consideration and participation!

 

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Call for Proposals PDHCA 7th Annual Leadership Conference

The official call for proposals is open at National Association for Home Care & Hospice website for the Private Duty Homecare Association’s annual leadership conference to be held in las Vegas at the Bellagio, Jan 22-25, 2012.

Proposals are accepted until July 15th . The theme for this year’s conference is “Activity Enhanced Home Care,” and how to provide best in class products, services and training to direct care staff to help engage those who are receiving in-home care. The theme would also work for management and operational ideas to make activities and engagement a goal for working with in-home care, coordinating with NAHC’s five equities: intellectual equity, financial equity, physical equity, psychological equity and spiritual equity.

As the in-home care industry matures, and more players enter the market, what services are offered, how they are offered, and how processes are put in place to monitor and add value are all changing and evolving.  PDHCA as an association is ahead of the curve in assisting membership to grow businesses, and understand the nuances of long term in-home care.

Think about either how you can fit into this leadership conference as a presenter, or send me some ideas about ways that home care is working to engage clients and patient’s so their aging in place experience is not a lonely,  isolated one with no activity.

 

 

 

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