About Merrily Orsini

Podcast author for Help Choose Home
Merrily Orsini, MSSW, Innovative Thought Leader in Aging Care

A passion for contemporary art glass that started 3 months before marrying FG “Rick” Heath in 1997, has led to years of learning more about glass as art through travel, research, visits and collecting.

As recent President of the Art Alliance for Contemporary Glass (2018-2020) www.contempglass.org starting in March 2020 Orsini instituted weekly Friday members-only virtual MeetUps that educate about glass as art, create community, and provide options to visit and explore art all over the world. These presentations are recorded and posted on YouTube.

For many years, Orsini has served the arts community through board service. Most recently, the Penland School of Crafts has invited her to serve on the board starting in November 2022. Other arts involvement, the North Carolina Glass Center Board of Directors (2016-2018), the South Arts (a regional component of the National Endowment for the Arts) Board of Directors (2010-2016), the Secretary (2014-2016). For one term each, on the boards of the Creative Glass Center of America and the Speed Museum Board of Governors (2014-2016). Her most challenging commitment was as Co-chair of the Glass Art Society’s 40th Annual Conference in 2010, held in Louisville, Kentucky. The entire city of Louisville celebrated contemporary art glass.

Merrily Orsini’s professional background is solid with aging care issues and solutions. Orsini’s mission for the 41 years she was in the care-at-home industry was to educate about the value and benefits of healthcare at home. She continues this mission through a podcast series, Help Choose Home which will live on even though Orsini is now focusing on projects in the arts, and the podcast will have a new host.

Leadership is in her genes. Her business ownership began in 1981 with a geriatric care-managed in-home care agency, a venture that garnered her the prestigious EY Entrepreneur of the Year Award in 1996. She would later sell that business and in 1998 found corecubed, a full-service marketing, design, and SEO company that focuses on digital integrated marketing for care service providers. in 2017, Orsini won a Silver Stevie Award for Lifetime Achievement in Business. Since its inception, corecubed has won and continues to win multiple awards for outstanding marketing work.

She is past Chair of the Private Duty Homecare Association of America and has served on the board of the National Association for Home Care and Hospice. Following her board membership and chairmanship, she served as the Chief Strategic Officer for the Private Duty Homecare Association. in 2018 Orsini served on the Strategy 2.0 Committee for the National Association for Home Care & Hospice.

Orsini’s corecubed team specializes in PPC and SEO and is the best in the industry. The in-depth team expertise in social media, from set-up to strategy to implementation, is cutting-edge and sets industry standards for engagement.

Mixing business and art, in 2012 corecubed won a GOLD American Business Award, the prestigious Stevie Award, for the best non-profit website in America, www.contempglass.org, the Art Alliance for Contemporary Glass website, where Orsini was recently president from 2018-2020. That site also won a Web Marketing Award for setting a standard of excellence. 10 years ago and the site is still in business and has added some interactive options for membership and events.

Working Woman Magazine named corecubed one of the 25 Best Woman Owned Companies in America in 2008, and Orsini was honored as Louisville Magazine’s Digital Age Entrepreneur in its 2008 “Best of Louisville Awards.”

Orsini holds a master’s degree from the University of Louisville, has served as a workshop leader and speaker on the local, regional and national levels from 1988 to 2019. Visit corecubed to see a selection of client work.

Tweet Merrily at @MerrilyO and find her on Facebook at Facebook.com/merrily.orsini. She is also active on LinkedIn under merrilyorsini and Pinterest at MerrilyOrsini.