Merrily Orsini's Thought Leadership

#WHCOA: Take Your Thoughts To The Top

Join the nation to give input on aging in America at the White House Conference on Aging.

#WHCOA is July 13, 2015. Engage!

Whether you are simply just aging yourself or are a frontline member of the aging care community, it’s important that we take every opportunity we can and share our stories, insights and concerns with those who can make a difference. And the annual White House Conference on Aging provides the ultimate chance for us to take what we know and our suggestions on the future of aging care straight to the top.

This year’s conference will take place on July 13. I’m letting you know about the conference now, not only so you’ll set aside that time on July 13, but also so you have time to participate ahead of time. The conference website, WhiteHouseConferenceonAging.gov, lists six different ways you can get involved, and I hope you’ll consider some if not all, of them. The following ways to get involved, however, may be particularly relevant to anyone in the home-centered care business:

Provide Your Thoughts About the Issues: The conference takes a look at four policy briefs related to caregiving, on retirement, about elder justice, on long-term services and support, and healthy aging. You can read the briefs online and are encouraged to provide your own online comments. If you read through what’s already there, you’ll see several caregiving organizations have already offered their insights and concerns.

Join the Twitter Chat: By now you may know what a firm believer I am in the intrinsic value of social media. Well, the White House Conference on Aging knows it, too, and that’s why they have a Twitter page dedicated to the conference. The White House encourages members of the caregiving community to Tweet their questions on caregiving using the hashtag #WHCOA. Your question may be chosen to be one answered by the panel of experts during the conference.

Host a Conference Viewing Party: The White House provides detailed information on how you can host a viewing party, including questions you can ask your viewers to facilitate and further the discussion of caregiving. Consider this part of your staff training, or part of a neighborhood or family event.

Don’t waste another minute. You can sign up now via email to receive regular updates on the conference as it approaches.  This link also provides a wealth of other communication options in case you are interested in any sort of specific information on aging-related and disease related issues.

At corecubed, we’re all about getting you the latest information to move your business forward. The 2015 White House Conference on Aging is not one to be missed, and we look forward to learning from it and applying what we learn as we work with our marketing partner clients to grow their businesses.

Our experts specialize in the latest tools and information in aging care and marketing, to help your homecare and aging services business stay current and at the forefront of our field.  We can help identify and bridge your knowledge gaps and provide an action plan for addressing the issues your business faces now, and in the future. To learn more about our various marketing services, contact us today.