Merrily Orsini's Thought Leadership

Merrily’s Items of Interest

It’s a zhu out there.

First it was the Cabbage Patch Doll. Then Tickle-Me-Elmo and Furby. Now, hold on to your hat – and your small wood shavings – because this year the must have holiday toy that really rocks the worlds of retailers comes in the form of a tiny robotic hamster. Say hello[…]

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Count your blessings – and thank your clients

Well Thanksgiving is a week past, but still on my mind. Imagine for a moment that it’s 1621 and you’re a member of the Plymouth, Mass. Colony. Times have been hard, and food scarce. The wheat your ships brought over from England refuses to grow in this rocky soil. You[…]

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Be loved by the In-box

These days there’s a lot of talk about lists. Visiting grandchildren today and thinking of Santa who keeps a list, and he’s “checking it twice.”  And thinking about it, our lives come down to lists. There’s the voter’s registration list, the grocery list, the vendor list, the client list and assorted[…]

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Trading trade show secrets

Are tradeshows a worthwhile marketing endeavor? That depends entirely upon a) if they meet your marketing goals and b) how you manage your time on and off the tradeshow floor. For some, a trade show can provide a seemingly unending supply of new contacts – and most importantly – prospective[…]

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Fortune Telling for Social Media

We’ve been hearing for months about the role social media can play in a company’s overall marketing strategy, but the interactive technology is not the end-all, be-all for reaching your customers. As with the rise of dot-coms in the Internet’s infancy, there are those who succeed at social media usage[…]

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