Posts in the ‘Merrily’s Items of Interest’ Category
My Love Affair with WordPress is Validated
22 of every 100 active domains created in the U.S. are running WordPress.
WordPress is responsible for 14.7 percent of the top million websites worldwide representing small, medium and big business.
WordPress is the fastest growing web publishing platform worldwide. While English speaking countries may appear to dominate, WordPress is being used extensively in Indonesia, Malaysia, Singapore, Colombia, Spain, India, Romania, South Africa, Netherlands, Peru, Brazil, Philippines, Mexico, and Portugal. According to Google Trends, WordPress is being used in Indonesian at almost triple the rate of English, and nearly the sum total of English, Swedish, Dutch, and Romanian.
See the graph below to check out all platforms. I really love working in WordPress, but more so, love seeing the results from our clients who let us design their websites!
WordPress leads the world in web design platforms
Happy belated birthday, Twitter!
Dinner last evening at Le Relais with my husband and Jean DellAmore of Stertil-Koni who is in Louisville for the Mid-America Trucking Show, the topic of Twitter came up. My wonderful but antiquated husband (lovingly referred to as a fuddy duddy TWICE last evening) just does not understand social media and its application to the business world. M. DellAmore, however, fully understands the potential, even for an industry like truck lifts. So, how refreshing this morning to read that Twitter celebrated its 6th birthday yesterday with over 500 million users!
There are actually 13 people signing up for Twitter every 13 seconds. If you are interested in actual stats, there is a site that tracks all of this. An example below of the information on Twopcharts.
MerrilyO Wishes Twitter Happy Birthday
Another social media discussion yesterday covered how best to spend marketing dollars and posed the question, “is incorporating social media an important expenditure when marketing funds are limited”? It depends on the target AND the goal. Blogging is almost always beneficial, IF the website alongside which the blog is working is a great website that will generate leads and help convert clients. FaceBook is a good tool to showcase individuality and to offer up some events and product launches. Twitter is a great overall space to help increase SEO for a website and for reaching out to a specific audience, but it takes time. There are tools, of course, to help manage all the social media entries, but the key is strategy. Look at the marketing budget. Identify the target. Then measure how best to reach that target. Social media is just one tool in the marketers’ toolbox. Want to know if it is right for YOUR business? Ask corecubed’s team of experts.
Study Predicts Internet to be World’s 5th Biggest Economy by 2016
A new study released today by the Boston Consulting Group reports that “The economic impact of the Internet demonstrates that no one—individual, business or government — can afford to ignore the ability of the Internet to deliver more value and wealth to more consumers and citizens more broadly than any economic development since the Industrial Revolution.”
Now, if you do not have an internet marketing strategy as a core component of your business, or, if you think that doing business on the internet, finding customers and leads, and answering questions is not paramount to the success of any business, think again!
And ask corecubed to help you with that strategy to be competitive in this new world of inter-connectivity.
Crowdfunders Need Marketing Too!
Spoke last night in Louisville to the Women’s Chamber of Commerce, about marketing and social media. The basic theme was how much marketing and doing business has changed in the last decade. The internet brings so many opportunities to the table, and now with the JOBS Act, there are more opportunities opening up. And, each new business idea must have marketing strategy as one component of success.
The JOBS Act proposes to relax reporting requirements for those smaller companies that wish to seek funding through initial public offerings, plus it expands the number of investors allowed for the funding of community banks.
Crowdfunding is the phenomenon that the internet makes possible. is already thriving under limited circumstances in corners of the Internet. Some of the sites that make crowdfunding possible are Kickstarter, (offers rewards instead of equity), HelpersUnite, (primarily for green projects and charitable fundraising) and PetriDish.org, (scientific focus).
The bill that just passed the house and is expected to pass in the senate would be for entrepreneurs looking to raise $2 million or less, and investors would be limited to putting up no more than $10,000 (or 10 percent of their annual income).
