Merrily Orsini's Thought Leadership

Upcoming NPDA & corecubed Webinar: SEO and SEM for Private Duty

In today’s digital marketing environment, it is imperative for a website to be well crafted, professionally designed, and optimized to facilitate visitor usability and Internet search technology—guiding quality traffic to your site. Home care is specifically challenging because the words “home care” can mean remodeling, refurbishing, carpet cleaning and lots of other things besides in-home care. Add to this that you want the visitor to take an action while on the site, and you have to have search engine marketing in play to accomplish that.

The National Private Duty Association is partnering with corecubed for an upcoming informative webinar entitled “SEO and SEM for Private Duty: Creating, Coordinating, and Converting.” We will discuss how to best lay the foundation for optimizing your site, and how to strategize and implement marketing on the site, all geared specifically to the private duty market by experts who work in this arena daily. I will present along with corecubed Web Manager, Will Chatham, on July 10th at 3:00PM EDT.

To register for this webinar, download this registration form and return it, along with payment, to NPDA. Registrations are not accepted without payment, and payment must be received by NOON on July 9, 2012.