Enjoy some Christmas punch on corecubed. After all, you can’t be all business all the time!

For your enjoyment are some fun examples of the all-time number-one most popular television ads to ever grace your screen. Interested? Read more now. »

March 10-12, 2010 Philadelphia, PA

“Basic Marketing for Home Care: Understanding and Working with Social Media as a Tool for Success”

Presentating Thursday, March 11, 2010 1:45 – 3:15 PM

For more details, or to register visit the organization/conference site:

http://www.privatedutyhomecare.org/sections/consumers/conference.php

First it was the Cabbage Patch Doll. Then Tickle-Me-Elmo and Furby. Now, hold on to your hat – and your small wood shavings – because this year the must have holiday toy that really rocks the worlds of retailers comes in the form of a tiny robotic hamster. Say hello to the Zhu Zhu Pet – the starring character in the latest holiday toy craze. And say hello to innovative and integrated social media marketing that helped create this craze. Interested? Read more now. »

If your agency has been hesitant about plunging into the raging ocean that is social media, you’d better take a fresh look at Google.

In the past week, the online behemoth made some radical changes when it began incorporating social media into its search results. Until now, individual posts from sites like MySpace, Twitter and Facebook have been MIA in Google searches. Not anymore. Interested? Read more now. »

An update for you on my presentation and participation at PDHCA in January.  I’ll keep this page updated as we draw closer to the conference with newsy items. Click here to view my PDHCA page.

Well Thanksgiving is a week past, but still on my mind. Imagine for a moment that it’s 1621 and you’re a member of the Plymouth, Mass. Colony. Times have been hard, and food scarce. The wheat your ships brought over from England refuses to grow in this rocky soil. You don’t know how to build shelter you’re unskilled at hunting and fishing in this type of terrain. Half your fellow colonists have already died and winter is on the way. Interested? Read more now. »

These days there’s a lot of talk about lists. Visiting grandchildren today and thinking of Santa who keeps a list, and he’s “checking it twice.”  And thinking about it, our lives come down to lists. There’s the voter’s registration list, the grocery list, the vendor list, the client list and assorted mailing lists. You might say the list (bad pun intended) is endless.

When it comes to e-mail marketing, there’s one list you always want to have in the back of your mind:  the list of forbidden spam words. Interested? Read more now. »