Creating Buzz for Your Private Duty Agency: A Checklist for Home-Care Public Relations – When introducing a new business to the community or providing information regarding an existing business, there are some specific pieces of information you should include in your promotional materials.
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Rev Up Your CEU For Continuous Marketing – Take your continuing education program to the next level and you’ll not only garner 10% to 15% more referrals on average, you’ll also bring in thousands of dollars in new revenue.
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How to Craft and Deliver Direct Mail that will Generate Referrals – To achieve a direct mail campaign that will yield inquiries and sales, include information that is helpful to either the potential client or referral source.  Matching wants and needs is crucial to your success with direct marketing.
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