Archive for February, 2006

Home Health Care Management & Practice: February 2006

In this article, Merrily Orsini discusses the basics of marketing for the private-duty industry and how to develop a strategic marketing plan. She also provides tips on building successful sales and using lead-generation strategy, providing readers with practical ideas for marketing success.
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    About Merrily Orsini

    Industry veteran and Private Duty Business Manual author, Merrily Orsini, MSSW, is a member of the Board of Directors for the National Association of Home Care and Hospice and serves as the Chairman of the Private Duty Homecare Association.

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